Chris Hutchinson: Delivering Financial Rental Resilience
Chris Hutchinson: Delivering Financial Rental Resilience  
Podcast: Scouting for Growth
Published On: Thu May 18 2023
Description: On this episode of the Scouting For Growth podcast, Sabine VdL talks to Chris Hutchinson, formerly the CEO of Canopy, a company on a mission to revolutionise renting and help people grow, both financially – by creating a better life for themselves – and in terms of financial resilience. Chris is an optimistic, results-oriented senior leader with a clear interest in building highly effective teams. During the podcast, the pair discusses how Chris moved from his CFO role to landing the top seat at Canopy, why financial resilience is such an important topic across markets, and the three most important takeaways from scaling a startup during an economic downturn. KEY TAKEAWAYS          It’s really important to have a background in numbers. Businesses are inherently about delivering products to their end customers. But fundamentally, a business isn’t going to be viable and successful unless it ultimately comes down to numbers. The other key thing to remember is that a lot of the finance people (CFOs, Finance Directors, Head of Finance) are often second in charge to a founder or CEO prior to moving into the CEO position, and as such have a much broader breadth of understanding of a company than most people in an organisation do before they take that hot seat. One of the things I absolutely love about the modern age of business is that it feels like we’ve really moved on from negotiation, win/lose economics, and being taught to get one over on the competition, even in a partnership scenario, into something which is far more prevalent, like a win/win partnership solution where you both benefit. I’m very good at quickly identifying which ideas are worth executing, then executing and delivering on them. I feel this is powerful because it’s a skill often overlooked in startups, where vision is always seen as incredibly valuable, and the founder's passion is undoubtedly one of the most important factors in getting it off the ground. Inherently, the reason most startups fail between the seed and series A stages probably isn’t because they don’t have a great idea; it’s because they are unable to execute on that idea. Canopy is initially trying to shake up the UK rental industry, then broadening to international expansion in the future. Essentially, we’re a tech-driven company that improves the lives of letting agents and tenants by offering a solution that identifies the right tenant for the right property, really quickly, really easily. We then help build a brighter future for renters by building their financial health and resilience and creating equal opportunities for them, regardless of their background or goals. BEST MOMENTS ‘As you grow in your career in finance, you have a relatively unique position where you’re involved in pretty much every area of the business while also sitting on top of big, key, strategic positions and decisions.’ ‘Are you building a team because they’re going to deliver for you and you’re going to demand everything of them and they’re going to need to meet those expectations, or are you hiring people who are really, really good at what they do and they have the expertise that you don’t have?’ ’70-90% of renters aspire to being a homeowner, but lots of them just want to enjoy their lives while living in a property, have a little bit more money in their pocket, to save up for a holiday/car/etc.’ ‘You can definitely do more with less. Whatever you think you can do, you can do more with the same amount, or you can definitely do the same that you’re expecting to do now, but with less. You’re spending too much money, you’re definitely doing stuff that you don’t need to do, you can optimise, you can cut down, focus, prioritise, and deliver more return on investment.’ ABOUT THE GUEST Chris Hutchinson: Results-driven. People focussed. Eternally optimistic. Strategic senior leader with significant experience in the FMCG and Financial Service sectors. A proven track record of success across diverse roles in both Unilever and Bupa Global, now driving start-ups through sustainable growth and funding. Worked Canopy. Advisor Startup CFO Started career with BUPA. ABOUT CANOPY The company is on a mission to revolutionise renting and help people grow, both financially and towards a better life. That means making things faster, easier, and fairer for everyone – renters, agents, and landlords alike. At the heart of our system is the RentPassport, a totally free digital profile that takes the hassle out of house moving. Renters can create a profile in minutes and use it every time they move, and agents and landlords can instantly pre-screen tenants – saving everyone’s time and cash and getting renters moving faster. We believe every new move is a chance to grow. That’s why we help renters grow their credit rating by tracking their rent payments – improving their financial wellbeing, one month at a time. It all adds up to a comprehensive profile that reassures landlords – and turns the house-moving slog into a stroll in the park. Want to join the movement? We’re growing fast and always looking out for the next bright spark to join the team. Check out our job listings below, or just drop us a message and say hi. Canopy, InsureStreet, and Insure Street are trading names of InsureStreet Limited, which is an appointed representative of Resolution Compliance Limited, which is authorised and regulated by the Financial Conduct Authority (FRN 574048) to carry on insurance distribution activities. ABOUT THE HOST Sabine VanderLinden is a corporate strategist turned entrepreneur and the CEO of Alchemy Crew Ventures. She leads venture-client labs that help Fortune 500 companies adopt and scale cutting-edge technologies from global tech ventures. A builder of accelerators, investor, and co-editor of the bestseller The INSURTECH Book, Sabine is known for asking the uncomfortable questions—about AI governance, risk, and trust. On Scouting for Growth, she decodes how real growth happens—where capital, collaboration, and courage meet. If this episode sparked your thinking, follow Sabine VanderLinden on LinkedIn, Twitter, and Instagram for more insights. And if you’re interested in sponsoring the podcast, reach out to the team at hello@alchemycrew.ventures