WUF (with u forever) co-founders Clint Misamore and Joe Petrillo
WUF (with u forever) co-founders Clint Misamore and Joe Petrillo  
Podcast: The Martha Stewart Podcast
Published On: Thu Jun 20 2024
Description: For Clint Misamore and Joe Petrillo, marketing is the intersection of storytelling, hospitality and impact. They co-founded WUF, a platform for uniting pet lovers worldwide. They also have a long history of creating marketing campaigns for Martha. On today’s episode, they talk about creating viral hits for Tito’s Vodka and Liquid Death, and share stories about their Artic Circle expedition with Martha to raise awareness for the Global Seed Vault. See omnystudio.com/listener for privacy information.