Overcome Social Media Overwhelm with Timeless Marketing Strategies
Podcast:Good Content with Shannon McKinstrie Published On: Tue Jul 02 2024 Description: What would I do if I was starting over at zero on social media? To start I would ignore all the fear tactics and conflicting advice that’s out there. Instead, I would take the time to observe and start to study what is actually working right now. Knowing your audience is key, the more you know them, the easier your content will flow. Let’s start creating good content!In this episode we’ll be covering:Why timeless marketing strategies always winKnowing your capacity when you are creating contentDoing your homework and getting to know your audienceHow to conduct effective market research and what to askTailoring trending content to fit your industry and brandHaving fun on social media with your brand personality The importance of your core values and how they show up in your contentLinks + Resources: Want to hear more about brand personalities? Dive into episode 6 “Selling a Lifestyle, Not Just a Product”Send a message!If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)Join me in the Reels Lab!Love this conversation? Make sure to follow and subscribe so you never miss an episode.Connect with me on Instagram!