Building Real Community with Stories and Shared Moments
Building Real Community with Stories and Shared Moments  
Podcast: Good Content with Shannon McKinstrie
Published On: Tue Jan 06 2026
Description: Let’s kick off the new year with a little fun as I share some TikTok’s that had me laughing out loud. We’ll dive into why these viral moments were such a hit and we’re bringing it all back to community because this year we want to create content that truly connects by sharing real journeys and moments. I hope this episode reminds you that social media success starts with community and being you. So take a breath and join me for a light but meaningful start to the year.In this episode we’ll be covering:The importance of building a community on social media that sticks with you long after the initial journey ends.Sharing personal journeys and moments online helps bond with your audience, creating loyal followers.Viral videos that showcase a vibrant and engaged community rallying around a shared moment. Sharing fresh perspectives and behind-the-scenes moments.Pivoting your content doesn’t have to mean losing your audience.Getting active in comment sections and using stories to spark genuine interaction.Featured content in this episode:_tatianaforbesViral TopgolfFixed for LoganRecommended episodes:Episode 76: Create Content That Makes Them Want to Keeping Coming BackEpisode 82: How to Get New (and Old!) Followers to Binge Your ContentEpisode 91: My Personal Predictions for Instagram in 2026Episode 92: This is the Era of Experiences and BelongingEpisode 93: The Instagram Algorithm is Not the Villain: Being More Intentional with Your ContentEpisode 94: You Want Your Content to Fit Your Life, Not Become Your LifeSend a message!If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)Join me in the Reels Lab!Love this conversation? Make sure to follow and subscribe so you never miss an episode.Connect with me on Instagram!