#74 - How to use behavioral science to influence people and understand consumers
#74 - How to use behavioral science to influence people and understand consumers  
Podcast: Inside Insights
Published On: Wed Oct 09 2024
Description: Richard Shotton, behavioral scientist, author of The Choice Factory & founder of Astroten, discusses the power social proof and biases hold, where to apply behavioral science to better understand consumers and drive change and how to best maximize productivity with AI. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.