Reinvent Yourself: She Went From Producer to Power Broker
Reinvent Yourself: She Went From Producer to Power Broker  
Podcast: Forward One Podcast
Published On: Mon Oct 27 2025
Description: Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. Today we sit down with luxury real estate powerhouse Tatiana Derovanessian, founder of Dream Living LA, whose story is all about resilience, reinvention, and relentless drive. Tatiana went from producing multimillion-dollar ad campaigns for global brands like Apple and Virgin to building one of the most respected names in Los Angeles luxury real estate. In this conversation, we dive into how she rebuilt from zero, turned rejection into fuel, and crafted a brand defined by mastery, confidence, and purpose. If you’ve ever wondered how to reinvent yourself and rise to the top of your field, this one’s for you.Timestamps00:00:00 Introduction and Welcome00:01:55 Tatiana's Background in Entertainment00:10:17 Transition to Real Estate00:12:07 Challenges in Real Estate00:19:39 First Development Deal00:33:09 Competitive Listing Appointments00:38:23 Handling Unrealistic Pricing Expectations00:39:50 The Reality of Real Estate TV Shows00:40:26 The Importance of Proper Pricing00:41:48 Effective Presentation Strategies00:45:13 Listening to Clients' Needs00:49:39 Leveraging Media and Marketing00:54:20 Overcoming Challenges and Building Confidence01:02:46 Networking and Social Knocking