Building Your Individual Empire: The New Entrepreneurial Shift
Podcast: Business LunchPublished On: Thu Jan 22 2026
Description: In This Episode of Business Lunch: Ryan Deiss and Roland Frasier explore the evolving landscape of personal branding and entrepreneurship, focusing on the concept of the 'Individual Empire.' They discuss the shift from being a creator to building a sustainable business, the challenges of content creation, and the importance of team building. The conversation highlights the need for systems and processes to scale effectively and the potential for individual empires to be acquirable in the future. Ultimately, they emphasize that building a business around a personal brand requires careful architecture and planning to ensure longevity and success.Chapters:00:00 Introduction to the Individual Empire Concept02:32 Defining Personal Brands vs. Individual Empires07:35 The Transition from Media to Brand Ownership12:39 Bottlenecks in Content Creation and Audience Growth18:46 Building a Team for Sustainable Growth22:41 The Role of Trust in Consumer Relationships24:26 Valuation of Individual Empires vs. Brands29:59 Best and Worst Case Scenarios for Creators36:08 Final Thoughts on Building Sustainable BusinessesConnect with me on social:TikTok: Check out my TikTok HereInstagram: Check out my Instagram HereFacebook: Check out my Facebook HereLinkedIn: Check out my LinkedIn HereSubscribe to my YouTube 👉 HereResources:• 7 Steps to Scalable workbook• Get my book, Zero Down, FREEMentioned in this episode:Build Your CEO DashboardGet one report every week of the key metrics you need to know with the CEO Dashboard!CEO Dashboard
The note was deleted
The note was saved
Your message was sent