39) A Story Of Resilience: How I Built My First Company (& Learned To Raise Capital The Hard Way)
39) A Story Of Resilience: How I Built My First Company (& Learned To Raise Capital The Hard Way)  
Podcast: Zen Business - Mindfulness, Hustle and Fulfillment
Published On: Mon Oct 17 2022
Description: The true story behind my first company. This is perhaps the most vulnerable story I've ever told and one most people would never dare tell.  I share the background behind starting a fitness app, buying the biggest penthouse in Philadelphia with 4 friends, getting a huge celebrity to commit to investing $2.2 million, then watching as it all fell apart.   Hopefully, you can learn from my mistakes and take your own lessons from this crazy and totally candid story.  As a founder, you have to set your vision and stick to it.  So, if you are building a new company, or mobile app, this episode will be especially poignant.  Inside, I share my understanding of the dynamics of leverage and the importance of creating a plan that includes emotional and financial runway.  *** Listen to New Zen Business episodes every Monday - Available on Spotify, Apple Podcasts, Overcast & More Find me on Instagram @itsjmaxim - where you can get free Marketing, Mindset and Money tips. If you're an investor-backed startup or a high-ticket sales-driven company, contact us at KJgrowth.com or @kjgrowth on IG for performance-based marketing - where we only win when you do.