Susan Ferrier on finding the strength to start her own firm after 18 years of acclaim at someone else's
Podcast: Business of Home PodcastPublished On: Mon Aug 11 2025
Description: Susan Ferrier’s career is somewhat unique in that she reached acclaim working for another firm—in this case, architect Bobby McAlpine’s. She spent nearly 20 years there, winning awards and building the design side of the business into a powerhouse. In 2018 Ferrier finally went out on her own, and has quickly built up an impressive firm, collaborating with Baker on a collection and creating rich, layered interiors inspired by a global palette. On this episode of the podcast Ferrier speaks with host Dennis Scully about how rising industry costs have made it harder to do great work, how she uses AI, and why her secret to success is being fortunate, prepared, and always saying yes.This episode is sponsored by Loloi and Blu Dot LINKSSusan FerrierDennis ScullyBusiness of Home
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