Inside the Playbook: Hitmaka on The Truth About Songwriters vs Producers
Inside the Playbook: Hitmaka on The Truth About Songwriters vs Producers  
Podcast: The Manager's Playbook
Published On: Thu Apr 23 2026
Description: In this clip of The Manager’s Playbook, Hitmaka breaks down how producers really get paid in the music business.He reflects on his time during Atlantic’s high-powered A&R era, how he helped shape the sound of modern R&B and hip-hop, and why songwriters have historically been undervalued. From the making of A Boogie’s “Look Back At It” to the strategy behind producer credits, advances, and building leverage, Hitmaka gives a real look at the business behind hit records.A must-listen for producers, songwriters, artists, managers, and music executives trying to better understand how the music business really works.Simply put, a conversation like this doesn't come cheap.If you’re earning publishing income, make sure you’re collecting all of it. KOSIGN, powered by Kobalt, offers direct global publishing collections and real-time royalty transparency in a flexible, artist-friendly format. It’s highly selective, but free to apply here: https://bit.ly/4b438pjListen to the full episode here -Spotify: https://open.spotify.com/episode/7tjdQ69aragoLlzVBOxsFT?si=0hO2glznQ2GUHa1IU6j0OgWatch the Episodes On Youtube: ⁠⁠https://www.youtube.com/@managersplaybook