Wake Up Ready: How Marine Veteran and CEO Kate Monroe Builds Grit and Bounces Back Faster
Wake Up Ready: How Marine Veteran and CEO Kate Monroe Builds Grit and Bounces Back Faster  
Podcast: Right About Now - Legendary Business Advice
Published On: Tue Nov 03 2026
Description: Kate Monroe has survived the Marine Corps, stage four cancer and the fight to win back a company that was taken from her, and she’s come out stronger every time. The CEO of VETCOM and author of Wake Up Ready joins Ryan Alford to share how she shortens the distance between defeat and victory. Kate shares the lesson that taught her to decide how far she carries a setback, why she believes doing hard things early builds lasting grit, and why she had to leave behind people who wanted to keep her small. She also talks about serving veterans and her community, and why getting out of “the disease of me” changes everything. She also lays out practical habits from Wake Up Ready, including routines, putting everything on your calendar and the five-second rule. Topics Covered: Resilience and bouncing back from adversity Building grit through hardship Self-talk, identity and reinventing yourself Service and serving veterans High-performance habits and routines Going from “me” to “we” to scale POWER YOUR BUSINESS WITH HIGHLEVEL Turn more leads into customers with one platform for CRM, marketing automation, appointment booking, Voice AI and customer follow-up. Start your 30-day free trial using Ryan’s link: https://www.gohighlevel.com/ryanalford Links & Resources: Wake Up Ready: https://www.wakeupreadybook.com/ VETCOM: https://vetcom.us/ Kate on Instagram: https://www.instagram.com/katemonroeceo/ Kate on LinkedIn: https://www.linkedin.com/in/katemonroeceo/ Connect with Ryan Alford: Website: https://www.ryanisright.com/ Instagram: https://www.instagram.com/ryanalford/ LinkedIn: https://www.linkedin.com/in/ryan-alford/ YouTube: https://www.youtube.com/@RightAboutNowwithRyanAlford