“I Don’t Trust Them” - Branding Expert Camille Moore on Arrae’s Dishonest Protein Marketing
“I Don’t Trust Them” - Branding Expert Camille Moore on Arrae’s Dishonest Protein Marketing  
Podcast: Bite Back with Abbey Sharp
Published On: Tue Sep 23 2025
Description: Here’s a run down of what we discussed in today’s episode:IntroductionWhy Wellness Marketing Hits DifferentAG1 and the Power of Strategy Over SubstanceTikTok Green Flags and Red FlagsWhat Gen Z and Millennials Really Want From BrandsWhen Transparency Becomes a SuperpowerArrae Protein and Other Marketing FailsOther Sneaky Tactics Wellness Brands UseCrisis Mode: How (Not) to Handle a PR DisasterInfluencer Partnerships That Make or Break a BrandHot Seat: Camille Reviews Neue TheoryThree Red Flags to Watch For in Wellness MarketingHow to Spot Hype vs. TruthCheck in with today’s amazing guest: Camille MooreWebsite: camille-moore.comPodcast: The Art of the BrandCompany: Third Eye InsightsInstagram: @Camillemoore Disclaimer: The content in this episode is for educational and entertainment purposes only and is never a substitute for medical advice. If you’re struggling with with your mental or physical health, please work one on one with a health care provider.If you have heard yourself in our discussion today, and are looking for support, contact the free NEDIC helpline at 1-866-NEDIC-20 or go to eatingdisorderhope.com. Reach Your Weight & Health Goals - Without Dieting! Pre-Order The Hunger Crushing Combo Method, Abbey’s revolutionary additive approach to eating well to boost satiety, stabilize blood sugars, reduce the risk of disease, improve your relationship with food by providing the best nutrient bang for your caloric buck. With over 400 research citations, cheat sheets, evidence based actionable tips, meal plans and adaptable recipes, the Hunger Crushing Combo Method is the only nutrition bible you’ll ever need. Pre-Order today and submit your proof of purchase to get a FREE HCC Holiday Survival Guide here.Where to Purchase:AmazonB&N Amazon Kindle Apple Books Google PlayKobo Apple Books (Audio) Audible  More information and retailers here: abbeyskitchen.com/hunger-crushing-combo 🥤 Check out my 2-in-1 Plant Based Probiotic Protein Powder, neue theory at www.neuetheory.com or @neuetheory and use my promo code BITEBACK20 to get 20% off your order! Don’t forget to Please subscribe on Apple, Spotify or wherever you get your podcasts and leave us a review! It really helps us out. ✉️ SUBSCRIBE TO MY NEWSLETTERS ⤵️Neue Theory newsletterAbbey's Kitchen newsletter 🥞 FREE HUNGER CRUSHING COMBO™ E-BOOK! 💪🏼 FREE PROTEIN 101 E-BOOK! 📱 Follow me! Instagram: @abbeyskitchenTikTok: @abbeyskitchenYouTube: @AbbeysKitchen My blog, Abbey’s Kitchen www.abbeyskitchen.comMy book, The Mindful Glow Cookbook affiliate link: https://amzn.to/3NoHtvf If you liked this podcast, please like, follow, and leave a review with your thoughts and let me know who you want me to discuss next!