How They Invest in 6-8 Boring, Owner-Operated Businesses Each Month | Judd Goodrich interview
Podcast:Buyers and Builders Published On: Fri Jun 13 2025 Description: In this episode of HoldCo Builders, I sit down with Jude Goodrick, Head of Capital Markets at Mainshares—a fast-growing platform that's quietly reshaping small business acquisitions.Mainshares helps acquisition entrepreneurs find the capital they need to buy real, cash-flowing businesses. Jude has seen hundreds of deals and works directly with operators and investors to get them across the finish line.Thank you to our newest sponsors:Scalepath: https://www.joinscalepath.com/Spacebar Studios: https://www.spacebarstudios.co/In This Episode We Discuss:00:00:00 - Intro: Why Jude Goodrick is at the center of SMB acquisitions00:00:42 - Jude's background and journey from Carta to Mainshares00:01:36 - The origin story of Mainshares and what problem it solves00:03:09 - Solving the chicken-and-egg problem of deals vs. capital00:04:39 - Sponsor: Scalepath00:06:47 - Feedback from having 800 conversations with operators00:07:59 - First acquisition took about a year00:08:48 - How Mainshares makes money and structures deals00:13:35 - Sponsor: Spacebar Studios00:17:31 - A common reason operators come to them00:19:47 - Why Mainshares isn't building a traditional PE firm00:23:32 - Could Mainshares build a permanent HoldCo?00:24:58 - Investor experience on the Mainshares platform00:32:12 - What happens when a deal is oversubscribed?00:36:10 - Post-acquisition support: credit lines, equipment loans00:38:21 - Who are the operators? First-timers vs. seasoned pros00:40:35 - MBA vs. blue-collar operators: who performs better?00:43:17 - What happens when things go wrong post-acquisition?00:45:00 - Structuring preferred equity and step-ups00:48:40 - Jude’s advice to aspiring acquisition entrepreneurs00:51:35 - What separates great operators from average ones00:57:29 - What Jude enjoys most - and least - about his role00:59:20 - Would Jude ever buy a business himself?----------------------------------------------Subscribe on Spotify:https://open.spotify.com/show/6lr5bE3SNZF2uEE7Nb0DHhSubscribe on Apple Podcasts:https://podcasts.apple.com/us/podcast/holdco-builders/id1695713724Follow Mikk/PrivatEquityGuy on Twitter: https://x.com/PrivatEquityGuyJudd on Twitter: https://x.com/judd_goodrichThis podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.