Five-Mile Famous: Geoff Zimpfer's Blueprint for Becoming the Go-To Mortgage Lender in Your Market
Podcast: The Way with Dino KatsiametisPublished On: Mon Jan 26 2026
Description: What if the fastest way to grow your mortgage business isn’t more cold calls… but becoming so well-known in your local market that business comes to you?In this episode of The Way with Dino Katsiametis, Dino sits down with Geoff — veteran originator, host of a 400-episode mortgage podcast, and creator of one-to-many marketing systems — to break down exactly how loan officers can stop chasing realtors and start attracting referral partners through authority and visibility.Geoff shares how he:• Built his mortgage business in ultra-competitive Orange County • Shifted from cold calling to teaching classes and hosting events • Created a platform that made him “five-mile famous” • Helped originators move from vendor to valued partner • Turned personal branding into a scalable referral engineIf you’re a loan officer tired of being treated like a commodity, this episode delivers real tactics to rise above the noise and become the obvious choice in your market.Thanks for listening to "The Way With Dino Katsiametis" For full show notes, links, and extra episode resources, visit dinokatsiametis.com. Follow Dino for weekly clips and mortgage leadership insights on instagram.com/dinokatsiametis | linkedin.com/in/dinokatsiametis Learn more about Ethos Lending at ethoslending.com.
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