How Atlanta Closing Attorney Tiffani Hawes Built Real Connection and Clients Through Social Media (S2, Ep 11)
How Atlanta Closing Attorney Tiffani Hawes Built Real Connection and Clients Through Social Media (S2, Ep 11)  
Podcast: The Real Connect
Published On: Wed Jan 07 2026
Description: If you are building something, feeling tired, or trying to find your lane without pretending to be someone else, this episode will hit.In this episode of The Real Connect Podcast, Tamika Carlton sits down with Atlanta real estate closing attorney and TV personality (Ladies Who List), Tiffani Hawes, to talk about what it really takes to build a respected business in an industry that was not designed with you in mind. Tiffani opens up about walking into brokerages as the “little old Black girl” asking for a chance, realizing she did not understand how business was actually won, and then finding her edge through social media by simply being real. They also talk about the seasons of entrepreneurship, why burnout is often part of season one, and how relationships, consistency, and honesty can become the best strategy for success.This conversation is equal parts funny, practical, and grounding. Tiffani breaks down why you cannot outsource clarity, how she built a team that actually stays, what it means to lead without control, and how to keep your marriage and family strong while still going after what is yours. What You Will Hear About:1. Breaking into a male-dominated industry and learning the real game2. How Tiffani used social media to build trust, visibility, and consistent referrals3. The truth about entrepreneurship seasons, burnout, and what the “grind” really looks like4. Why you cannot hire help until you understand your own problems5. Leadership, loyalty, and how she keeps long-term employees without micromanaging6. Marriage, motherhood, and raising self-sufficient kids while building a business7. Why real connection feels natural, not forced🔗 Watch, subscribe, and share this episode if you are trying to build something real, stay consistent, and still feel like yourself while doing it. This one is for the people who are tired of pretending and ready to lead with truth.Connect with Tiffani Hawes on Instagram: https://www.instagram.com/tiffanihawes_closingattorney or visit her website: https://thehaweslawfirm.com/Connect with Tamika on Instagram: https://www.instagram.com/tamika_carltonjbp.Join The Connect—a free weekly newsletter with real insights on everything relationships! https://www.tamikacarlton.com/newsletterVisit Tamika's website: https://www.tamikacarlton.com to stay connected.00:00 Discovering the Power of Social Media01:19 Navigating the Real Estate Industry01:40 Life in Atlanta and Personal Background03:34 Building a Dream Home08:03 Journey to Becoming a Lawyer12:04 Entrepreneurship and Business Growth15:50 Leadership and Team Management24:52 The Importance of Relationships in Real Estate26:27 Starting a Law Firm: The Early Struggles27:33 Embracing Social Media for Business Growth27:58 Authenticity on Social Media30:52 Balancing Family and Career33:27 Raising Independent Kids39:33 The Reality TV Experience: Ladies Who List41:35 Maintaining Relationships and Friendships44:37 Marriage and Longevity49:55 Speed Round: Fun and Personal Insights#TheRealConnectPodcast #TamikaCarlton #TiffaniHawes #RealEstate #Entrepreneurship #WomenInBusiness #ClosingAttorney #Atlanta #LadiesWhoList