Why Midlife Women Are Healthcare’s Super Consumers with Michelle Silva of NRC Health
Why Midlife Women Are Healthcare’s Super Consumers with Michelle Silva of NRC Health  
Podcast: Becker’s Healthcare Podcast
Published On: Thu Jul 10 2025
Description: This episode features Michelle Silva, Strategic Advisor of Consumer Experience at NRC Health, discussing her research on the unmet needs of women at midlife and how trust, personalization, and access are key to improving perimenopause care and loyalty.This episode is sponsored by NRC Health.