Affiliate Marketing Rabbithole
Podcast: Data SkepticPublished On: Mon Aug 08 2022
Description: Affiliate marketing creates an opportunity for marketers to gain a commission by promoting a product or service. Cookies are typically used for tracking and the advertiser whose product or service is being featured pays the marketing only on transactions. Today's episode covers those approaches and is also a story of conflict between two large companies and how one affiliate marketer got caught in the middle.
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