Pivoting to Swag in 7 Acquisitions Over 8 Years
Podcast: Acquiring MindsPublished On: Tue Jul 20 2021
Description: Two brothers took over a 110-year-old business in a stagnating industry. 7 acquisitions later, the future is bright.Key points from Ben's story:Ben Grossman & his brother pivoted their 110-year-old family business from printing to promotional products.The strategy was executed by acquisition: 7 of them from 2013 through 2021.Ben discusses the importance of treating sellers well to build a list of happy sellers that he can show future sellers as a reference.He explains how he uses suppliers to source leads on potential acquisitions.He also explains how to effectively work with business brokers.Reach Ben Grossman at:Follow Ben on Twitter at @bigrossman.He also maintains a personal website that lists all of Grossman Marketing Group's acquisitions at bengrossman.info.LinkedInOfficial episode page & full show notes at AcquiringMinds.co:Pivoting to Swag in 7 Acquisitions
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