StubHub Head of Social: How to Get the Coolest Job in Social 🎟️ w/Caity Bransby from StubHub! | Ep. 427
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Podcast:Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold Published On: Fri Oct 10 2025 Description: Running social for StubHub sounds like the dream gig—and Jay Schwedelson gets the inside scoop from Caity Bransby, who actually does it. From her start as a college student pitching her school’s first Instagram account to leading social for one of the biggest event brands on earth, Caity shares what it really takes to “move at the speed of culture,” build a career from your phone, and stay cool under the viral spotlight.Best Moments:(01:34) How a college Instagram experiment became a career running social for StubHub(07:05) “Always be posting”—why action beats perfection every time(11:40) What “moving at the speed of culture” really means when you work for a major brand(14:56) Why Caity keeps her hands on the creative wheel instead of hiding in meetings(18:10) The secret to viral posts: follow instinct, not quotas(23:14) How active community management keeps StubHub top of mind with fansCheck out our 100% FREE + VIRTUAL EVENTS! ->Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.comㅤCheck out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay’s TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤMASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma