What’s Up THIS WEEK?! Big ChatGPT Ad News! Instagram has NEW Top Format! Verity Movie Review 😳| Ep. 573
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Podcast:Do This, NOT That: Marketing Tips with Jay Schwedelson Published On: Tue Oct 06 2026 Description: Partner with Jay: https://www.jayschwedelson.com/contactã…¤Check out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ã…¤Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterã…¤Register for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comã…¤Check out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comã…¤Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askã…¤Leave a comment and follow the show, it really helps us out!ã…¤Instagram's organic playbook just flipped, Facebook link posts are barely registering, and the pettiest move in AI this week was a single domain redirect. Jay Schwedelson is on the road but didn't want to skip a week, so he breaks down what the newest data means for anyone posting organically or buying ads, including a real gut check on ChatGPT ad clicks. Stick around for a soda ranking that makes no sense at all.ã…¤Check out the new Bathroom Break podcast with Jay Schwedelson and Daniel Murray on Apple and Spotify.ã…¤Best Moments:(00:33) Carousels just passed Reels for organic reach on Instagram, and single images trail far behind(01:22) Facebook posts with links are reaching almost nobody right now(02:25) Elon Musk grabs dot.com and points it to Grok right after OpenAI launches Dots(03:04) A new TrafficGuard study finds one in three ChatGPT ad clicks may not be real(03:57) Why uploading first-party data beats lookalike audiences on ChatGPT ads(05:07) Fanta outranking Diet Coke is the soda stat nobody saw coming