#37 Resolving Buying Group Conflict with Charles Muhlbauer, Lead Enablement Manager at CB Insights
Podcast: Winning the Challenger SalePublished On: Tue Aug 23 2022
Description: The theme for August on the Winning the Challenger Sale is Resolving Buying Group Conflict. WTCS host, Jen Allen, is joined by Charles Muhlbauer to discuss the role that curiosity and discovery play for a seller leading a group meeting in front of a buying group.
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