#42 Driving Urgency for Change with Carl Ferreira, Director of Sales at Refine Labs
#42 Driving Urgency for Change with Carl Ferreira, Director of Sales at Refine Labs  
Podcast: Winning the Challenger Sale
Published On: Tue Sep 27 2022
Description: The theme for September on Winning the Challenger Sale is Driving Urgency for Change. WTCS host, Jen Allen, is joined by Carl Ferreira to discuss approaches for creating healthy urgency in mid- to late-stage opportunities, especially when progress stalls.