The Smart Way to Start Small and Still Win Big ⏐ Ep. #195
The Smart Way to Start Small and Still Win Big ⏐ Ep. #195  
Podcast: The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs
Published On: Mon Jul 14 2025
Description: Check out my newsletter at TKOPOD.com and join my new community at TKOwners.comI sat down with Daniel Cronauer again and we talked all things service & local business. We got into how he’s opening his third gym right next to competitors and stealing their customers with simple tactics that actually work. We also talked about finding marketing shortcuts that cost almost nothing but drive real leads, how to use Facebook groups the smart way, and why most home service businesses never scale past two trucks. We even got into personal stuff like gratitude, childhood money trauma, and how those shape your mindset as a business owner.If you've ever gotten a newsletter from me, it was powered by Beehiiv. Built by the team behind Morning Brew, it's the only platform I’ve found that actually moves the needle. Go to beehiiv.com/chris and use code chris30 to get 30% off your first three months.You can find Daniel on Twitter at x.com/DanielCronauer and on LinkedIn.Timestamps below. Enjoy!---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: http://tkopod.co/p-askLearn more about me: http://tkopod.co/p-cjkLearn about my company: http://tkopod.co/p-cofFollow me on Twitter here: http://tkopod.co/p-xFree weekly business ideas newsletter: http://tkopod.co/p-nlShare this podcast: http://tkopod.co/p-allScrape small business data: http://tkopod.co/p-os---00:00 Turning Ideas into Cash Flow03:03 Optimism and Market Strategy05:53 Marketing Tactics and Community Engagement09:06 The Importance of Action and Research12:01 Building a Business with Intent14:49 Curiosity and Gratitude as Business Drivers18:05 Navigating Business Challenges20:52 Franchises vs. Entrepreneurship24:06 The Future of Business in a Competitive Market32:00 Brahms vs. Coldstone: The Cost of Vertical Integration34:22 Franchising: The Good, The Bad, and The Fit36:45 Scaling Home Service Businesses: The Key to Growth39:40 The Importance of Systems and Employee Empowerment41:33 Mission Statements: Purpose in Business43:28 The Employee-Employer Dynamic: Who Works for Whom?45:21 Creating a Positive Work Environment46:45 The Psychology of Business: Understanding Employee Needs48:40 Avoiding Time and Money Wasters in Business50:38 Investing in Real Estate: A Personal Journey52:54 Defining Success: Time vs. Money54:48 Diversification: The Value of Multiple Ventures56:15 The Launch Playbook: From Truck to Cash Flow