The marketing workflow that will disappear completely over the next 3 years
The marketing workflow that will disappear completely over the next 3 years  
Podcast: MarTech Podcast ™ // Marketing + Technology = Business Growth
Published On: Sat Aug 08 2026
Description: Most marketing campaign workflows will disappear within three years. Brendan Farnand, Co-founder and Chief Evangelist at Knak, spent the past year talking with over 100 enterprise marketing teams—including OpenAI, Google, Stripe, and AT&T—to learn where AI helps campaign production and where it breaks. He explains what separates companies experimenting with AI from the ones actually shipping better marketing, and how campaigns should function in the AI era.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.