If you could delete one category from the MarTech stack tomorrow, what would it be?
If you could delete one category from the MarTech stack tomorrow, what would it be?  
Podcast: MarTech Podcast ™ // Marketing + Technology = Business Growth
Published On: Thu Jul 09 2026
Description: Websites face an uncertain future as AI reshapes how people discover content. Anda Gansca, Co-Founder and CEO of Knotch, explains how content intelligence connects digital properties to actual business outcomes. She breaks down why traffic matters less in the AI era, how trust outperforms personalization when building customer equity, and why LLM-driven personalization risks repeating the mistakes of early marketing automation.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.