Is this use of AI actually making you less effective?
Is this use of AI actually making you less effective?  
Podcast: MarTech Podcast ™ // Marketing + Technology = Business Growth
Published On: Thu Apr 30 2026
Description: AI-generated strategy documents are slowing down marketing execution. Ruth Zive, Chief Marketing Officer at Voices, explains how artificial intelligence tools encourage over-planning at the expense of customer-facing action. She reveals how marketers get trapped building internal processes instead of driving demand, and shares frameworks for balancing strategic planning with immediate revenue-generating activities.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.