The question that saved my company from bankruptcy | Sharon Price John
The question that saved my company from bankruptcy | Sharon Price John  
Podcast: TED Talks Daily
Published On: Thu Dec 11 2025
Description: Everything successful starts with heart — even the most pragmatic business plan, says Sharon Price John, CEO of Build-A-Bear. She shares how she led a purpose-centered approach to save the beloved teddy bear company from bankruptcy and get it back to global profitability, all by asking one powerful question.Learn more about our flagship conference happening this April at attend.ted.com/podcast Hosted on Acast. See acast.com/privacy for more information.