Episode 16: Why Your Business Growth Has Hit a Wall (And How to Break Through It) with Felipe Bossans
Episode 16: Why Your Business Growth Has Hit a Wall (And How to Break Through It) with Felipe Bossans  
Podcast: Strength in Numbers with Marcus Crigler
Published On: Fri Nov 21 2025
Description: Most real estate entrepreneurs think they need more rentals, more revenue, or more marketing to break through. But often the real issue is hiding in their numbers.For today's episode of Strength in Numbers Podcast, Marcus Crigler sits down with Felipe Bossans, co-founder and head of sales at 8020 REI, to talk about why so many investors stall out.Felipe shares how 8020 REI went from wholesaling in Miami to building one of the most powerful predictive-data companies in the industry, what most investors get wrong about lead flow, and why understanding your numbers will determine your success.You’ll Learn How To:Diagnose why your business growth has stalledUse predictive data to find better leadsStop wasting time and payroll on the wrong leadsIdentify “bad revenue” drifting your business off trackWhat You’ll Learn in This Episode:(03:26) Why 8020 REI was born and how data gave them an edge(05:33) The biggest marketing mistakes investors make(07:43) Cost per acquisition vs. cost per appointment(08:42) Why inconsistent leads create inconsistent cash flow(10:55) The cost of chasing the wrong lead(12:03) “Bad revenue” and why not every deal is worth doing(14:19) How CFO review changed their investment strategy(16:33) The real return on equity inside your rental portfolio(19:02) Reasons to hate owning rentals(24:03) Strong data = consistent leads = consistent profitability(25:43) Take the cash and start reinvesting in things that drive longer-term value(27:07) The three steps to wealth building(29:26) Impact moments: building homes and building better teams(30:37) The four levels of connection(32:25) Healthy conflict, aggressive goals, and coordinated execution(35:06) Educate yourself in financial literacyWho This Episode Is For:Real estate entrepreneurs who feel stuckInvestors with inconsistent lead flow or cash flowOperators who want higher profitsBusiness owners who want to make better decisions based on dataWhy You Should Listen:If you feel like you are working twice as hard for half the results, you must listen to this episode. Felipe breaks down the real reasons businesses stall and how data, clarity, and financial literacy can create a breakthrough.Connect with Felipe Bossans:Website: https://8020rei.com/ Instagram: https://www.instagram.com/felipebossans/ LinkedIn: https://www.linkedin.com/in/felipebossans/ Connect with Marcus Crigler:Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler