EP. 378: Tech is Stealing Your Attention. This Gives It Back with Dr. Nodira Khoussainova
EP. 378: Tech is Stealing Your Attention. This Gives It Back with Dr. Nodira Khoussainova  
Podcast: ADHD for Smart Ass Women with Tracy Otsuka
Published On: Wed Apr 01 2026
Description: Tired of ADHD strategies that don’t work? Here’s what actually does. FREE training here: https://programs.tracyotsuka.com/signup_____What happens when someone who helped build attention-grabbing tech decides to help people get their focus back?Dr. Nodira Khoussainova is the CEO and co-founder of Focused Space, a body doubling platform for creatives, business owners, artists, and freelancers, many of whom are neurodivergent. Before Focused Space, she was an early co-founder at Streamlit and led the experimentation team at Twitter.She built her career in high-performance tech, but focus was still a struggle. It was only after building Focused Space and working closely with neurodivergent women that she began to see those challenges differently.That shift changed how she understood the problem. It was not laziness or lack of ambition. It was attention, task initiation, and the environments people are expected to work in. After years spent helping build systems designed to keep people scrolling, she began building the opposite.In this episode, we talk about how tech platforms are built to capture attention, why body doubling works, what makes Focused Space different, and why joy is part of what helps people move.Resources:Website: https://www.focused.space/ (use smartass for code)Instagram: https://www.instagram.com/focused_spaceLinkedIn: https://www.linkedin.com/in/nodira-khoussainova-74540267 Facebook: https://www.facebook.com/focused.space.inc Send a Message: Your Name | Email | Message If this podcast helps you understand your ADHD brain, start with my free training: Stop Trying to “Fix” Your ADHD. You’re Not Broken.ADHD isn’t a productivity problem. It’s an identity problem.That’s why most strategies don’t stick. They were not designed for how your brain actually works. If you’re ready to stop fighting your brain and start building a life that fits, start with the free training here: https://programs.tracyotsuka.com/signupConnect with me:Instagram: https://www.instagram.com/tracyotsukaFacebook: https://www.facebook.com/heytracyotsukaLinkedIn: https://www.linkedin.com/in/tracyotsuka/Are You Ready to Discover Your Brilliance? Order Now: https://tracyotsuka.com/adhd-bookVisit our website: https://tracyotsuka.com