Bigger 2024 Ad Budgets, Podcasting's Branding Boom, Spotify's Growing Library
Bigger 2024 Ad Budgets, Podcasting's Branding Boom, Spotify's Growing Library  
Podcast: Sounds Profitable
Published On: Wed Nov 08 2023
Description: Here's what you need to know for today in the business of podcasting: 200,000+ Audiobooks Are Now Available to Spotify Premium Listeners in the U.S.Branding Investment in Podcasting Doubles, Magnifying Focus on Brand LiftSixty percent of major brands plan to increase their ad budgets in 2024, new research showsTwilight of the brands by Brian Morrissey