Reputation, Relationship, and Revenue With Teresa Barreira, CMO, Publicis Sapient
Reputation, Relationship, and Revenue With Teresa Barreira, CMO, Publicis Sapient  
Podcast: Marketing Trends
Published On: Fri Jul 08 2022
Description: Are marketing leaders operating under outdated assumptions? Teresa Barreira, CMO of the digital consulting company Publicis Sapient, says it’s time for marketing executives to rethink some of their traditionally held beliefs. Tune in to hear Teresa’s transformative leadership philosophies and why she thinks now is the best time to be in marketing.Tune in to learn:Teresa’s transition to being a marketing leader at IBM (6:30) How culture fuels innovation (12:40) Why Teresa thinks now is the best time to be in marketing (34:30)Mentions:Teresa Barreira’s WebsiteMarketing Trends is brought to you by Salesforce Marketing Cloud. For more great marketing insights, sign up for The Marketing Moments newsletter. You'll get ideas to help you build better customer relationships, invites to upcoming events, and access to the latest industry research. Subscribe at https://sforce.co/MarketingMoments ----Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.