The Power of Self-Promotion In Business
The Power of Self-Promotion In Business  
Podcast: Grow! Business Podcast w/Cory Mosley
Published On: Wed Apr 03 2024
Description: Show Notes: In this episode of the Grow Business Podcast, Cory Mosley and Lon Graham explore the nuances of marketing and self-promotion in business. They delve into the challenges of sharing one’s success and the impact of upbringing on self-promotion. Personal anecdotes and humor punctuate their discussion on the importance of humility and the podcast’s unique selling proposition. The hosts also provide practical advice on age-related disclosures and engage in a lively conversation about the authenticity of their content, emphasizing the podcast’s focus on current, real-time topics. Timestamps: The introduction (00:00:00) Age disclosure and podcast introduction (00:01:10) Personal anecdotes and podcast setup (00:02:11) Acknowledging the audience and podcast gratitude (00:03:09) Real-time topics and unique selling proposition (00:05:00) Challenges of self-promotion and upbringing’s influence (00:06:10) Discussion on promoting success and personal experiences (00:09:45) Influence of upbringing on self-promotion (00:12:38) Promoting Your Success (00:12:45) Crafting a Message (00:14:36) Instilling Confidence (00:20:11) Responsibility in Promotion (00:21:29) Competence and Confidence (00:26:00) Reducing Buying Decision Risk (00:27:22) Positioning and Pricing (00:28:30) Self-Promotion Strategy (00:29:28) Clarity in Messaging (00:33:17) Confidence in Decision-Making (00:36:00) Employee Communication (00:37:03) Promoting Business Success (00:38:42) Challenges of Self-Promotion (00:40:19) The Value of Education (00:41:39) The Importance of Genuine Promotion (00:45:08) Taking Action in Promotion (00:46:04) Expressing Gratitude and Encouragement (00:48:10) Bullet Points: Importance of promoting business success Challenges of promoting one’s success Influence of upbringing on perception and promotion of achievements Personal experiences and perspectives on humility and self-promotion Unique selling proposition of the podcast Instilling confidence in potential clients and customers Demonstrating competence and confidence in business interactions Making it easy for potential clients to do business with you Role of employees in communicating the business’s value proposition Gratitude to the audience for their support and encouragement to share the podcast with others Disclaimers