Who is spending the most in college football? On3 took a look around the scene..
Who is spending the most in college football? On3 took a look around the scene..  
Podcast: Early Break – 93.7 The Ticket KNTK
Published On: Thu Jul 17 2025
Description: On3’s Pete Nakos surveyed 17 different stakeholders around college football—head coaches, administrators, GMs, NIL collectives, and agents---and had them all rank who they believe is spending the most on rosters All 17 “stakeholders” had Texas on their ballot, and there’s been reports of anywhere between $25-40 million in spend for this year’s team….followed by Texas Tech, who could be as high as $28 million for their team Show Sponsored by NEBCOOur Sponsors:* Check out Avocado Green Mattress: https://avocadogreenmattress.com* Check out Hims: https://hims.com/EARLYBREAK* Check out Infinite Epigenetics: https://infiniteepigenetics.com/EARLYBREAK* Check out Uncommon Goods: https://uncommongoods.com/EARLYBREAK* Check out Washington Red Raspberries: https://redrazz.orgAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy