Pivoting with Purpose: Getting on the BookERGV Book Bus with Jeannie Salinas on The Way to College Podcast
Podcast: The Way to College PodcastPublished On: Mon Feb 02 2026
Description: This week on The Way to College Podcast, I’m joined by Jeannie Salinas, founder of Book-E Bus, the Rio Grande Valley’s first mobile bookstore.Jeannie’s story is a masterclass in pivoting with purpose: from earning her business degree at The University of Texas-Pan American, working in retail, helping run her family’s insurance business, and eventually turning a lifelong love of books into a full-on community experience on wheels.In this episode, we talk about:How she turned a side hustle into a real businessThe mindset shift from “I’m stuck” to “I’m building”Why experience + community matterMentorship, budgeting, and learning the “hidden rules” of college and careersWhat it takes to bet on yourself without losing yourselfIf you’re a student, parent, educator, or entrepreneur—this one will light a fire.The Book-E bus will be in Weslaco on February 28th. Follow the Book-E bus on Instagram: @thebookebus
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