The psychological tricks influencers don’t want you to know
The psychological tricks influencers don’t want you to know  
Podcast: The Baddest Bitch in the Building
Published On: Wed Sep 09 2026
Description: 🩷 Love the show? Join the Patreon!📚Get a digital or signed copy of How to Hack the Patriarchy here, shipped directly from me.You can also purchase on Amazon or get a PDF or EPUB file.Free preview available here.Is it the end of the influencer era? In this episode I discuss the lies and exploitation keeping most influencers relevant. I'll also get into some data and history because the math ain't mathing y'all.PS I highly recommend watching this on YouTube so you can see the visuals Timestamps:0:00 Intro10:12 Why do they all look the same?13:26 The rise of the middle class influencer17:33 How influencers prey on your insecurities35:40 Is being anti-influencer a disguise for misogyny?If you get ads at the beginning of this episode, add ~3 minutes to the timestampsSources:Creator Earnings Report 2023From Norway to Wisconsin, children want to be social media influencers when they grow upThe Creator Economy Has a New Middle ClassThe Post-Pandemic Workplace: The Experiment ContinuesReport: How Brands Can Succeed at Influencer MarketingEpisodes mentioned:The dark side of "sprinkle sprinkle" (listen on Spotify or Apple Podcasts)Everything you need to know about your menstrual cycle & how to sync it with your life (listen on Spotify or Apple Podcasts)__________🎙️ About the podcast: The patriarchy is starting to crumble, but sadly it probably won't be fully dismantled in our lifetime. In this podcast, I help women exploit the system's loopholes while finding the hidden ways the patriarchy conditions us to leak our power. Because guess what? Power isn't given, it's either taken or created. And it's time to take back the power the patriarchy stole from us.👸 About Neeki: I earned my Bachelor’s in Public Policy with High Distinction and went on to complete my Master’s in Political Science, both at the University of Toronto. I've been invited to present my research on how underdogs build and leverage power at conferences across North America. Before launching this podcast, I worked in management consulting, advising senior executives at some of Canada’s largest companies.__________🌸 IG⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: @baddestbinthebldg⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠💓 ⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @baddest.b.in.the.bldg⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠💘 Collabs/partnerships: neeki@biggestbaddie.com🔐 Unlock bonus episodes & join our private community on Patreon💌 Subscribe to ⁠⁠⁠⁠⁠⁠⁠⁠The Baddie Brief⁠⁠⁠⁠⁠⁠⁠⁠, a 1-minute read to give you a little reminder of a hack from one of the girly laws (that you prob forgot), delivered twice monthly on Fridays Hosted on Acast. See acast.com/privacy for more information.