Can Story Protocol Tokenize the $70 Trillion IP Market? | Jason Zhao
Can Story Protocol Tokenize the $70 Trillion IP Market? | Jason Zhao  
Podcast: Bankless
Published On: Tue Apr 29 2025
Description: Can Crypto disrupt the IP Market? In this episode, we dive deep with Jason Zhao, co-founder of Story Protocol, on how their new token launch could unlock the $70 trillion intellectual property market. We explore the bold vision of making IP liquid, programmable, and globally accessible — and how crypto-native creators, DAOs, and even major studios could reshape how stories are owned and built. This might just be crypto's most ambitious attempt at disrupting the media yet. ------ 📣SPOTIFY PREMIUM RSS FEED | USE CODE: SPOTIFY24 https://bankless.cc/spotify-premium ------ BANKLESS SPONSOR TOOLS: 🪙FRAX | SELF SUFFICIENT DeFi https://bankless.cc/Frax 🦄UNISWAP | SWAP ON UNICHAIN https://bankless.cc/unichain 🌐SELF | PROVE YOUR SELF https://bankless.cc/Self 🛞MANTLE | MODULAR LAYER 2 NETWORK https://bankless.cc/Mantle 🏦INFINEX | THE CRYPTO-EVERYTHING APP https://bankless.cc/Infinex ------ TIMESTAMPS 0:00 Intro 5:48 Why Onchain IP? 16:52 Eliminating Lawyers 24:41 Step One 28:56 Code as Law 38:38 Ownership Protection 45:35 Onchain IP Nuances 53:11 Final Words 56:30 Closing & Disclaimers ------ RESOURCES Jason Zhao https://x.com/jasonjzhao Story Protocol https://x.com/storyprotocol ------ Not financial or tax advice. See our investment disclosures here: https://www.bankless.com/disclosures⁠