A Guide to Earning Money as a Consultant in Midlife
A Guide to Earning Money as a Consultant in Midlife  
Podcast: Midlife Circus
Published On: Wed May 13 2026
Description: Message the ShowWhat does it actually take to start consulting in midlife? Rob and Brent go a layer deeper than their earlier conversation on earning income in your next chapter, breaking down the foundational work most people skip — purpose, product, and market — and the six practical steps to launch your own consulting, advisory, or coaching practice. Drawing from Brent's 20+ years as a consultant and Rob's recent experience building his advisory business, they cover billing rates, marketing, entity structure, and the core mindset shift that changes everything: you are the product. Links, resources, books mentioned:Join the Midlife Circus Community on Substack  Follow us: Instagram, LinkedIn, Facebook, YouTubeVisit Episode WebsiteTopics we are covering in this episode:The mindset shift from employee to consultantThe difference between consulting, coaching, and advisory workHow to define purpose, product, and marketPath selection — independent, platform, or consulting firmHow to set billing rates and avoid underselling yourselfMarketing materials and digital presence that actually workWhy your first client matters more than the perfect setup