Paul Stansik, ParkerGale Capital | The Sales Metric Playbook: A Private Equity Guide to Measuring Sales Growth
Podcast:Private Equity Podcast: Karma School of Business Published On: Tue Aug 08 2023 Description: The Karma School of Business podcast is joined by Paul Stansik, an Operating Partner at ParkerGale Capital, to discuss his Sales Metric Playbook and overall approach to growth within portfolio companies. In the episode, we discuss: • 2:06 - Paul's origin story and path to private equity • 8:01 - The Sales Metrics Playbook and the importance of clean data • 15:42 - What to do after you've got clean data • 20:08 - Analyzing specific cohorts of revenue • 30:04 - Managing long-term revenue goals versus short-term • 36:42 - What benefits the key questions in the Sales Metric Playbook have in portcos • 40:17 - Prioritizing sales opportunities • 44:20 - The importance of marketing To get in touch with Paul and ParkerGale, go to parkergale.com. To get on the list for the weekly Sales Metric Playbook, go to parkergale.com/weekly-sales-metrics. For more information on BluWave and this podcast, go to bluwave.net/podcast.