How Brands Are Scaling with Amazon DSP Performance Plus
Podcast: Better Advertising with BTR MediaPublished On: Thu Mar 12 2026
Description: Amazon’s DSP has a reputation for being powerful but complicated.Justin and Gibby break down Amazon DSP Performance Plus, an AI-driven campaign type designed to simplify programmatic advertising.They discuss how it works, when brands should use it, and how it can drive both new customer acquisition and incremental growth when used alongside traditional DSP strategies.Connect with Justin on Linkedin: linkedin.com/in/justinnuckolsConnection with Gibby on Linkedin: linkedin.com/in/gibby-h-2132b71a4
The note was deleted
The note was saved
Your message was sent