GrubHub Partners with Instacart | Fast Five Shorts
Podcast: Omni Talk RetailPublished On: Thu Nov 06 2025
Description: In a surprising move, GrubHub (owned by Mark Lore's Wonder super app) is partnering with Instacart to enable grocery delivery directly through the GrubHub platform. But this partnership raises major strategic questions: Why would Instacart help a potential future competitor? Chris breaks down the "Greeks bearing gifts" dynamics at play and questions whether this is Mark Lore's chess move toward building the ultimate meal-time super app. Is Instacart making a strategic mistake, or is there a bigger play happening behind the scenes? Sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso. For the full episode head here: https://youtu.be/7d-eJ-WAhfw #grubhub #instacart #marklore #wonder #deliverypartnership #grocerydelivery #whitelabel #thirdpartydelivery #retailstrategy #mealplanning
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