Scaling Retail Marketplaces and Platform Business Models with Justin Samakow of Mirakl | Ask An Expert
Podcast: Omni Talk RetailPublished On: Sun Sep 20 2026
Description: The Fall retail conference season is officially underway, with NRF Paris having just wrapped and Groceryshop, Shoptalk Fall, NACS, and many others just weeks away. Omni Talk figured what better way to get ready for the upcoming season than to put together our primer of the must-see tech that has caught our attention this year. This episode features Mirakl’s section of our Fall Conference Season “Must-See” Tech Preview, where Justin Samakow, Head of Platform Strategy at Mirakl, explores what it takes for retailers to build and scale successful marketplace and platform business models. The conversation covers the continued shift toward marketplace-driven e-commerce and the opportunity for retailers to build new sources of revenue beyond traditional trade. Justin breaks down the organizational and strategic foundations required to launch a marketplace, from executive sponsorship and dedicated cross-functional teams to creating a focused “minimal viable ecosystem” that delivers value for both shoppers and third-party sellers. Be sure to check out the rest of our podcasts this past week and the next few to catch exclusive content from some of the biggest retail conferences! We can’t think of a better way to get a bird's eye view into the tech shaping the retail of tomorrow, today! P.S. To explore more conversations from the Omni Talk Ask an Expert Series, head here: https://omnitalk.blog/category/ask-an-expert/ Music by hooksounds.com Sponsored Content
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